Motion Graphics & Compositing — Project 3

21.06.2024 — 04.07.2024
Rachel Madeline / 0356994
Bachelor of Design (Hons) in Creative Media
Project 3 — Channel Ident


INSTRUCTIONS 



TASK 

For this task we are to continue from the previous project which is project 2 channel bumper. Proceeding with the plan as suggested from Mr Fauzi to reveal the characters on the Channel Ident, I did some more research on the characters as well as proceeded with the storyboard in the slides below.

Fig 1.1 Compiled slides for Channel ident


I drew and cropped the assets on Procreate and for the text for the character's names I did it on Illustrator to skew the perspective of the text then imported them onto After Effects. 

Fig 1.2 Storyboard for Channel Ident

I mainly used a bunch of position and scale keyframes to show the close ups of the silhouette then for the silhouettes coming in the screen I simply duplicated the layers and changed its position.

Fig 1.3 Progress for revealing Poppy's Character


For the Poppy text, I made it in Illustrator first then skewed its perspective then used scale and position keyframes to reveal it behind Poppy. 

For the elements surrounding the character, I used scale keyframes and used position "wiggle" effect.

Fig 1.4 Progress for Poppy's Character

I repeated the same process for Frankie's as well as Gigi's.

Fig 1.5 Progress for Gigi's character

Fig 1.6 Progress for Frankie's character


For the stage, I made the spotlights for each of the characters on Illustrator than imported them on After Effects and adjusted the blending mode to Multiply and adjusted the opacity. I also used position keyframes and timed it according to the silhouette entering the stage. I also added the wiggle effect so it doesnt look static and more dynamic when its on screen.

I also made this scene to implement the idea of the figurine series being featured as a band of 3 members.

Fig 1.7 Progress for stage animation


To reveal the figurines and how it looks like in real life, I added the real figurines and for the transition I put the silhouette layered on top of the real figurines and timed them to reveal the real figurines. 

Fig 1.8 Progress for stage animation

Fig 1.9 Final Channel Ident Animation


FEEDBACK 

  • Think of how to reveal and present the 3 characters separately to give a glimpse of their respective characters and elements as well as the 3 of them together.

REFLECTION 

Starting from the channel bumper to channel ident, I thoroughly enjoyed the process and this was genuinely one of my favourite projects to do out of all the other projects throughout the semester. Having the opportunity to try out a different style of how I would usually do edits on After Effects and animation was pretty exciting. 

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